Hi, I’m Joel — a Philadelphia-based photographer, cinematographer, and visual storyteller with over 13 years of experience in media.

My creative journey began at just 11 years old, experimenting with my dad’s film camera and discovering the magic of capturing moments. That early spark grew into a lifelong passion for telling stories through the lens.

In 2012, I co-founded Icon Media Productions LLC, a venture that deepened my love for visual storytelling and taught me the impact powerful imagery can have. Since then, I’ve worked with individuals, brands, and organizations to create visuals that are both meaningful and memorable.

By day, I serve as a Creative Producer full-time in Glenside, PA, and I’m honored to also serve as the Director of Media at my church, where I use my God-given talents to inspire and connect with those around me.

Whether it’s a portrait session, event coverage, or branded content, my goal is always the same: to create timeless images that reflect your story with authenticity, emotion, and artistry. Let’s work together to turn your moments into memories you’ll cherish forever.